Treasure Street 2017

Event Branding & Invitation Design
Every year Texas Scottish Rite Children’s Hospital holds their biggest fundraising event, Treasure Street. For 2017, the board of directors dug into their Dallas roots with the theme Color Me Texan, playing off the hospital’s crayon logo. We created an event logo, iconography set, secondary seal, invites, RSVP cards, informational cards, as well as the program for the night. That year, they had a record attendance and raised over $1 million.  

Role
Creative Direction

Awards
2017 Award of Excellence, Communicator Awards